There have been a couple of tall tales in the Indian media recently.
Two of our very own boys have been selected to play in the National Basketball Association (NBA) league.
Their names: Sim Bhullar and Satnam Singh Bhamara.
One’s Canadian and the other’s from our very own Ludhiana.
Both seven footers. Giants, indeed.
Bhullar plays for Sacramento Kings.
Sacramento? Isn’t that California’s forgotten seat of governance much like Canberra is Australia’s?
Or is that Sacrament-O?
And Dallas Mavericks?
Whoever’s heard of them?
Chirp ‘Dallas‘ and all I can recall is that American soap opera telecast on Star World.
And a maverick? Isn’t that an unbranded calf or yearling? Or isn’t that Mel Gibson portraying the title role in ‘Maverick’?
How Mad Maxingly confounding!
An ABCD (American-Born Confused Desi) tells me that it’s not as perplexing as the NBA draft. I’m told they have a weighted-lottery system that favors the bottomed out—quite unlike the ‘simple‘ auctions at our Modi(l) IPL.
Sim signs on for a week or so and Satnam may never play. Yet, there’s a hoopla here like never before.
There are whispers that it’s all a marketing gimmick to target the extremely long, extremely fat tail that is the Indian market for American basketball.
Whoosh! In goes another three-pointer!
It’s said the two Singh’s can do a Yao Ming for the NBA in the sub-continent.
You’d imagine that two billion plus Indians and Chinese the majority of whom barely top the five-and-a-half foot mark would find it hard to identify with a trio of seven-foot-plus and 20-plus-shod behemoths who themselves belong to a minuscule minority not just in their nations but all across the globe.
Sporting goods marketers expect otherwise.
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